Using ChatGPT as part of your SEO strategy and toolset
For the last few years the algorithms and AI for search engines have become smarter and interoperate/collaborate with each other.
The recent rise of AI for content generation using tools such as ChatGPT, Jasper and even Grammarly was already predicted by Google and other search providers.
Google’s John Mueller, is even on the record saying that “the content generated automatically using AI writing tools violates Google’s Webmaster Guidelines.”
Many in the SEO community have tested and discovered that search bots do indeed understand the copywriting ‘patterns’ in AI generated copy and penalise webpages using it.
In terms of SEO, that means the user generated content (UGC) and human written copy you publish on your website and blog are of even greater value now.
Have you added structured data tools to your SEO toolbox yet?
While it’s clear you won’t get the benefits you expect from reducing your copywriting time using AI. It means that putting more effort into the SEO of your human written copy has huge payoffs.
Adding structured data markup to your website and blog copy is still one of the technical SEO tactics that is favoured by search engines, including Google.
The challenge with adding structured data to web content, has always been that it has a high-learning curve and needs developer skills.
We built Snippetron for non-technical SEOs, content creators and WordPress website owners to add to their SEO “bag of tricks”. To give them an edge over their competitor’s SERPs.
Databox lists Snippetron as a tool you need for your SEO toolbox.
Snippetron is a smart AI-based WordPress plug-in that automatically adds structured data markup for you. It works for copy on WordPress pages, posts, and in WooCommerce product details.
Snippetron has the intelligence to work out what your copy is about and summarise it according to schema.org – a structured data standard founded by Google, Microsoft, Yahoo and Yandex… all these search engines love structured data for SERPs.
Now that human created copy has even more importance for your SEO results. It’s time to improve what you’re doing for UGC by adding Snippetron to your SEO toolbox.
Call and talk to us about getting started with Snippetron – 1300 766 328